Eixo is an artistic residency startup based in Mosteiró, a small town near Porto, in Portugal. Its principle is to act as a cultural center besides Porto and Lisbon, promoting residences and activities with the community in a place with restricted access to major cultural events. Starting with brand positioning and voice workshops, we define a brand personality, and after some studies, the mushroom colony emerged as an unusual element that refers to creativity and collective construction. 
The project, led by Isabel Costa, was included in Start Up Voucher Portugal 2020 program and was selected in TEH Startup Support Programme.

Illustration made for the website

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