Context:
The American series My Life is a Murder was launched on FOX Crime, and it needed to be promoted in Portugal.
Challenge:
Create key art for the campaign with the available assets, following the FOX Crime guideline. The challenge here was the deadline. It had to be created and approved by the creative director in one afternoon.
Graphic Solution:
To create a composition with the New York skyline (the city where the series is filmed) from an image stock with the photographs taken for the launching campaign.